JOURNAL OF MULTIMEDIA TECHNOLOGY & RECENT ADVANCEMENTS

The Digital Frontier in Mental Health for Modern Schools

Akkshat Srivastava, Kapil Kumar Gupta, Namrata Dhanda — Wed, 31 Jan 2024 00:00:00 +0000

In the dawn of the 21st century, educational landscapes are evolving rapidly, moving beyond traditional brick-and-mortar confines and integrating deeply with the digital realm. This study delves into an emerging facet of this digital integration, using web development tools and platforms to address and bolster student mental well-being in contemporary schools. As mental health becomes a paramount concern, with its profound impact on academic performance, peer interactions, and holistic development, there is a discernible void in effectual and wide-reaching interventions. This study posits that digital tools offer unparalleled flexibility, immediacy, and adaptability, providing potentially transformative solutions.Modern students, inherently digital natives, find solace and support in online realms. Through web-based platforms, schools can craft proactive, personalized, and comprehensive support systems, addressing everything from immediate crises to long-term well-being. Furthermore, the potential of emergent technologies, such as AI and predictive analytics, promise even more refined, real-time interventions.However, the journey towards effective digital mental health integration is not without challenges. Concerns surrounding data privacy, the impersonality of digital interactions, and ensuring sustained engagement demand attention. By analyzing pioneering endeavors globally, the research uncovers best practices, successful frameworks, and potential pitfalls. In essence, as schools stand on the precipice of this digital mental health frontier, this study offers both a beacon and a guide, illuminating the potential pathways and ensuring the journey is both impactful and ethically sound.

LinkedIn Connection Visualizer

Tue, 09 Jan 2024 00:00:00 +0000

This project focuses on connection visualising with the help of a social network. The digital age has exponentially expanded professional networks, making it imperative for individuals to harness platforms like LinkedIn efficiently. Our project introduces the "Profile Resonance Recommendation Algorithm (PRRA)", a unique approach to navigatethis intricate web. PRRA refines the traditional Content-Based Filtering mechanism to provide LinkedIn users with recommendations that resonate closely with their professional profiles. By analysing individual user attributes and correlating them with broader network data, PRRA offers nuanced connection suggestions, facilitating more strategic and fruitful networking endeavours. This studydelves into the development, implementation, and promising outcomes of PRRA within the professional networking ecosystem. In the digital age, the significance of professional networking has grown exponentially, with platforms like LinkedIn serving as crucial tools for individuals seeking to expand their connections. This project introduces the innovative "Profile Resonance Recommendation Algorithm (PRRA)", a sophisticated approach aimed at navigating and optimizing the complex landscape of professional networking. PRRA represents an evolution of the traditional Content-Based Filtering mechanism, refining it to provide LinkedIn users with recommendations that align closely with their professional profiles.The PRRA algorithm operates by analysing individual user attributes and correlating them with broader network data. This in-depth analysis allows PRRA to offer nuanced connection suggestions, thereby facilitating more strategic and fruitful networking endeavours. The development and implementation of PRRA involved a meticulous process, combining data science methodologies, machine learning techniques, and user behaviour analysis to ensure its effectiveness within the professional networking ecosystem.

The Impact of Influencer Marketing on Consumer Purchase Intentions: A Social Media Perspective

Mayursinh Mahendrasinh Sarvaiya — Fri, 09 Feb 2024 00:00:00 +0000

In recent years, influencer marketing has emerged as a dynamic and influential strategy within the realm of digital marketing, particularly on various social media platforms. This research delves into "The Impact of Influencer Marketing on Consumer Purchase Intentions: A Social Media Perspective". The study aims to comprehensively examine the relationship between influencer marketing activities on social media platforms and consumers' intentions to make a purchase. The study has been conducted in Bhavnagar city and total 68 responses have been duly recorded which contains majorly young audience. The findings of the study suggest that influencer’s quality, overall shopping improvement, and product related decision are heavily influenced by the age group, level of education and level of income.

An Analysis of Effects of Digital Marketing by Looking at and Comprehending How It Affects Social Marketing

B.M. Rajesh, P. Priyadharshini, Nivethitha G. — Wed, 31 Jan 2024 00:00:00 +0000

This review work aims to assess the influence of digital marketing and examine its significance for both consumers and marketers. It begins with an exploration of the concept of digital marketing, followed by an elucidation of the various platforms utilized in digital marketing. Furthermore, it draws attention to the distinctions between traditional and digital marketing, outlining the advantages, disadvantages, and the crucial role of digital marketing in contemporary times.The global landscape is undergoing a paradigm shift from analog to digital, and the field of marketing is embracing this transformation. The increasing pace of technological progress is driving a growing adoption of digital marketing strategies, encompassing social media marketing and search engine marketing. Notably, the escalation in the number of internet users has significantly contributed to the success of digital marketing, as it heavily relies on online platforms. Additionally, there is a discernible change in consumer buying behavior, marked by an increasing inclination towards digital marketing as opposed to conventional marketing approaches.

Prospective Research Fields and Difficulties in Digital Forensic Evidence Analysis

Saroj Prajapat, Nupur Lodha, Daisy Vyas, Sanjeev Patwa — Fri, 09 Feb 2024 00:00:00 +0000

As technology becomes increasingly prevalent in modern life, digital gadgets are more likely to be relevant to a criminal investigation or civil case. Law enforcement organisations around the world are currently dealing with enormous backlogs of digital evidence due to the sheer volume of investigations requiring digital forensic expertise. Anticipated future trends suggest a significant rise in the volume of incidents necessitating digital forensic analysis. A growing variety of devices, such as PCs, smartphones, tablets, cloud-based services, Internet of Things gadgets, wearable technology, etc., will probably need to be analysed for each case.The diversity of new digital evidence sources presents the digital investigator with novel and difficult identification, acquisition, storage, and analysis issues. The technical issues causing the backlog in digital forensics are examined in this study, along with a number of potential future research areas that could considerably improve the effectiveness of the digital forensic process.